AFP Florida Caucus

Connecting AFP Members across Florida!

5 keys to an effective online #fundraising campaign

“With record snowfall across the United States this winter, the imagery of melting snow comes with the prospect and relief of warmer temperatures. The thought of spring and summer also brings event fundraising season. Given that online fundraising increased 13.5% in 2013, according to the recentBlackbaud study, nonprofits need to continually look at ways to capitalize on this trend. There are a number of ways that nonprofits can tap into online fundraising. One of the most successful and effective methods is peer-to-peer (P2P) fundraising in events like runs, walks and rides…”

Read the entire article at http://ow.ly/u0436.

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